The phrase refers to methods for concealing or making invisible the record of purchases made on the Amazon platform. This typically involves archiving orders, which removes them from the default order history view, or deleting browsing history to prevent product suggestions based on viewed items.
The ability to manage one’s purchase history offers several advantages. It can enhance privacy, allowing users to control what information is visible to others who may share the account or device. It can also streamline the order history, making it easier to find relevant purchases by removing older or less important transactions. Functionality to manage purchase history has become increasingly important in an era of heightened data sensitivity and user control over personal information.