A customized block of text automatically added to the end of outgoing electronic messages using a specific email client from Microsoft. It often includes sender’s name, title, contact details, and company information, creating a digital business card within each message.
Implementing a consistent identity across all correspondence streamlines communication and strengthens brand recognition. In the era when that particular email client was prevalent, this feature offered a simple way to professionally represent oneself and the organization, bolstering credibility and ensuring recipients have key contact information readily available.