A significant update to Amazon’s Buy with Prime program now integrates PayPal as a payment option. This expansion provides consumers with an alternative method for completing purchases on participating merchants’ websites where Buy with Prime is offered. Previously, the service primarily relied on credit and debit cards directly linked to Amazon accounts for payment processing.
The addition of PayPal offers increased payment flexibility and could broaden the appeal of Buy with Prime to a wider customer base. It caters to users who prefer to use PayPal for online transactions due to security concerns, reward programs, or simply convenience. This integration may also boost merchant sales by removing a potential barrier for customers who were previously unable or unwilling to use the existing payment methods.