The phrase describes software designed to integrate Amazon’s affiliate marketing program with the WordPress content management system in an efficient and effective manner. For instance, a tool might automate the process of adding product links and images to a blog post, earning the site owner commission on referred sales.
Such tools can significantly streamline affiliate marketing efforts by automating tasks, improving conversion rates, and enhancing user experience. Historically, manually creating affiliate links and product displays was time-consuming. The advent of these plugins reduced workload and improved the potential for revenue generation through affiliate marketing.