The activity of offering confectionery items for purchase through the Amazon platform constitutes a distinct business model. This encompasses sourcing, packaging, listing, and fulfilling orders for various sweets, chocolates, and related products. Successful implementation requires adherence to Amazon’s specific guidelines and food safety regulations.
The prevalence of this practice stems from the extensive reach and established infrastructure of Amazon, providing access to a broad consumer base. Its appeal lies in potential revenue generation, leveraging Amazon’s logistics network, and establishing a brand presence within a competitive online marketplace. Historically, direct-to-consumer confectionery sales were limited; however, the advent of e-commerce platforms has significantly broadened market accessibility.