The duration for which Amazon’s affiliate program tracks referrals from a specific affiliate link is a key element for participants. This tracking mechanism, commonly referred to as a cookie, determines the window of time an affiliate can earn commission from a customer’s purchase after the customer has clicked on their unique link. Understanding this duration is crucial for affiliates to effectively strategize and maximize their earning potential.
This period of tracking is vital for affiliates because it directly influences how long they can potentially benefit from a single customer interaction. A longer duration provides a greater opportunity for affiliates to earn a commission, even if the customer does not immediately make a purchase. Historically, these durations have varied across different affiliate programs, making it essential for participants to remain informed about the specific terms of service of each program.
