This offering from a major online retailer provides a reward to customers who are willing to accept a slower delivery time than the standard option. Instead of receiving their order as quickly as possible, customers may opt for delayed shipping in exchange for incentives. These incentives typically manifest as monetary value applied toward future purchases on the platform or as discounts on select digital goods and services.
The significance of this option lies in its contribution to operational efficiency for the retailer. By consolidating shipments and reducing pressure on expedited delivery networks, the company can lower logistics costs and mitigate environmental impact. This system also benefits consumers by providing an opportunity to accumulate value and potentially reduce their overall spending over time. It was likely introduced as a method to manage logistical demands and encourage more sustainable consumer behavior.