The capability to populate an Amazon Wish List with products found on external websites expands the utility of this organizational tool. It allows users to consolidate desired items from various online retailers into a single, easily managed list. For instance, a user might add a book from a publisher’s website, clothing from a boutique retailer, or a tool from a specialized online store directly to their Amazon Wish List, rather than solely relying on Amazon’s native product catalog.
This functionality offers several key advantages. It streamlines the process of collecting gift ideas for oneself or others, facilitating easier sharing and gift purchasing. Furthermore, it allows users to track items from diverse sources in one central location, simplifying price comparisons and purchase planning. Prior to the advent of browser extensions and bookmarklets that enabled this feature, users were limited to adding only items directly available on Amazon’s platform, creating a less comprehensive and convenient experience.