The concept refers to the possibility of receiving merchandise ordered from a prominent e-commerce platform in France without incurring shipping charges and without subscribing to a paid membership program. This scenario often involves meeting a specified minimum order value, which varies depending on the product category and promotional offers at a given time. For instance, an individual might qualify for waived delivery fees on a purchase exceeding 25 euros in eligible book items.
The availability of this option is advantageous to consumers who make infrequent purchases or prefer not to commit to recurring subscription fees. It allows access to a wide selection of goods without the added cost of shipping, thereby enhancing the attractiveness of the online marketplace. Historically, such offers have been utilized to encourage larger basket sizes and to compete with brick-and-mortar retailers offering in-store pickup.
