The location of items designated for future purchase on Amazon is within the “Saved for Later” section. This area allows customers to earmark products of interest without immediately adding them to the cart for purchase. As an example, a user might browse for a specific book and, rather than placing it in their shopping cart, choose the “Save for Later” option, adding it to this designated area.
The “Saved for Later” function provides a convenient way to organize potential purchases, enabling users to track items they are considering without the pressure of immediate commitment. This feature is especially useful during periods of research or when comparing products, allowing consumers to revisit and evaluate their choices at a later time. The historical context of this feature lies in the broader e-commerce strategy of encouraging continued engagement and facilitating future sales.